Duration:	3 days
Target audience:	Executives who want to learn how to create winning business models

Objectives

• Have a complete working understanding of what business model innovation is, why it
  is important, and how to do it
• To have direct experience of the process of creating new business models
• To visit with companies that have successfully created new business models, and
  to interact with them first hand to learn what they did and how they did it, and to
  gain
• To develop new business model concepts.  These will not necessarily be feasible
  business models, but will provide real practice in thinking through the key issues and
  challenges. This will enable participants to effectively lead business model innovation
  projects in their organization

Outcomes

For organizations		For individuals
A team of people who have an in depth understanding of business model innovation and can lead business model innovation projects. A deep, shared understanding about the importance of this topic, and the knowledge of how to proceed immediately to implementation.		The opportunity to learn about an important new area of business innovation, and become leaders in their firm in this area. Direct interaction with business model innovators to learn first hand how to do it and the best practices.

Content

• What is business model innovation, why it is so important in the current economic
  climate, and how it is different than other forms of innovation?
• The five key drivers of new business models, and how to take advantage of each
  of them in designing new business models for your organization.  (The drivers are:
  commoditization, digitization, globalization, acceleration, and social media.) 
• Examples of leading business model innovators across the economy, in companies
  in industrial settings, technology, consumer goods, retail, energy, and government.
• How to lead business model innovation design teams to come up with the best ideas
  and transform the ideas into effective action plans.
  

Learning approach

Learning in Practice – applying learning to your organization through:

• Detailed scenario work on the importance and impact of innovation in your own
  organization.
• Diagnosis of your existing business model and exploration of its strengths and
  vulnerabilities.
• Hands-on work to design new business models by exploring the underlying sources
  of value.
• Option of post-program expert support to aid implementation.
  
  

Next steps